SEO

Search Engine Optimization (SEO): Maximizes search result exposure by targeting and driving Web traffic and ultimately delivering increased sales. The majority of search engine page results come from unpaid or organic search. SEO optimizes websites to ensure top search engine placement, such as Google, as only 15 percent of searchers continue beyond page one.

SEM

Search Engine Marketing (SEM) is a process by which multiple methods are utilized to improve market visibility and exposure for a brand, product or service.

SEM mechanisms include Search Engine Optimization (SEO), social networking, bid placement, pay-per-click (PPC), contextual advertising, paid inclusion, geomapping, AdSense and AdWords, as well as multiple media formats, such as YouTube and geospecific marketing, like Foursquare.

BRAND AWARENESS

Brand awareness is the degree of consumer awareness of a brand and its related products. Creating brand awareness is one of the key steps in promoting and marketing a product. Brand awareness is particularly important when launching new products and services. It allows a company to differentiate itself from competitor-offered products and services.

LEAD collection

Lead Collection is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company’s product or service. Some examples of lead collectors are job applications, blog posts, coupons, live events, and online content.

facebook ads

Marketing on Facebook can help you efficiently reach all of the people who matter most. Having a Page on Facebook is similar to having a website on the Internet. Your Facebook Page is a place where people can find your business online, learn more about your business, and connect with you.

Whatsapp blasting

Whatsapp blasting / marketing is a way of marketing, where digital marketers make use of the various functions provided by Whatsapp to reach out the prospects and customers. Whatsapp has proved to be an excellent tool to boost your sales. If you are planning to launch a new product or you want maximum customers to get acquainted with your services. Whatsapp marketing is a smart way to get it done.

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